Steve Frisch

Steve Frisch


Steve is President of Sierra Business Council and one of its founding members. Over the last 20 years Sierra Business Council has leveraged more than $100 million of investment in the Sierra Nevada and its communities through community and public-private partnerships.  Sierra Business Council also manages the Sierra Small Business Development Center focusing on advancing sustainable business practices and linking new and expanding businesses to climate mitigation and adaptation funding. Steve manages SBC’s staff and programmatic development.

Prior to joining the Sierra Business Council, Steve owned and operated a small business in Truckee. Steve serves on the board of the California Stewardship Network, the Large Landscape Practitioners Network, the National Geographic Geo-tourism Council, Capital Public Radio, and Leadership For Jobs and a New Economy.  Steve is also a former Fulbright Exchange Program Fellow, sharing information and knowledge gained in the Sierra Nevada in China and Mongolia.  Steve is a graduate of San Francisco State University with a B.A. in Political Science.


Personal Highlights:

Steve lives in Truckee with his wife Lisa. He is an avid reader of history, politics, community planning and Sierra issues. Steve enjoys traveling the back roads, connecting to local history, camping and cooking.


What We Stand For 


Sierra Business Council pioneers and demonstrates innovative approaches and solutions to increase community vitality, environmental quality, economic prosperity, and social fairness in the Sierra Nevada.

SBC CatConnor SierraNevada

The recent election and the stakes for the Sierra Nevada have caused our Board of Directors and staff to reflect on our mission and our work to implement it.

We’ve concluded that Sierra Business Council’s mission is more important now than at any time in our 22-year history.

As an advocacy organization founded by small businesses we know that long term solutions for our region means creating good jobs, supporting social inclusion, equity and empowerment, protecting and restoring the natural resources that underpin our economy, and preparing our region for the challenge of climate change.

We actively engage small business owners, local, state and federal agencies and social sector organizations across the region to help get the communities we represent access the resources they need to thrive.

Non-profit organizations and small businesses are incredibly important agents of change. They are institutions that do not need permission to act.

If you own or work for a business you can ask yourself how do we do better? How can we be more economically and environmentally sustainable? What are our best practices? Every choice you make can make a statement.

If you support a non-profit organization they are the messengers, the keepers of the flame, the front line, the place where policy, decision-making and empowered people come together.

Sierra Business Council stands for people and businesses working together. We believe business can and must be a powerful engine of social change. We believe in human rights, equal rights and respect for everyone always. We stand for reaching across cultural, political and ideological divides to find common cause. We work to bridge the urban/rural divide.

We are here to stand with you.